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How-to Create Your First Echo Campaign

Learn which assets you need to provide to create your first Echo campaign.

Michael Kamleitner avatar
Written by Michael Kamleitner
Updated over 3 weeks ago

Here’s what you’ll need to create your first sharing visual sharing campaign with Walls.io Echo:

1. Visual

The visual must be provided following these specifications:

  • Ideally square format (landscape works too in general, but on some platforms might lead to cropped visuals).

  • Minimum size: 1200x1200px

  • PNG format

  • Enough blank space to position name and position fields

  • Enough blank space to position the profile image

    • Your PNG CAN have a transparent cut-out for circular (or other shapes) profile pictures. You can do that with tools like Photoshop:

2. Sharing Text

  • Preferably <280 characters (for X/Twitter)

  • Should include all your primary hashtags!

3. Sharing URL

  • This is the URL we'll attach to every shared post It's the URL you want Echo to drive traffic – f.e. your event registration page or your social media wall.

    • You can use custom UTM-paramters to track traffic through this link.

Example Visuals

Here are a few examples of how the visuals can look like:

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