What is the Leads feature?
The Leads feature allows you to collect valuable user information—like names, emails, and locations—directly through your social wall. It's a great way to build mailing lists, follow up after events, or gather feedback from your community.
This feature is especially useful when combined with giveaways, photo contests, or live events where you want to engage users more deeply.
Who can use the Leads feature?
Leads are part of the Interactivity Pack, which can be purchased as an add-on for all plans. Leads are also included in our Enterprise plans and some legacy plans.
Leads are supported only for Direct Posts and Photo Booth post types.
You’ll need to have either of those enabled to activate lead collection on your wall.
How does the Leads feature work?
1. Navigate to the Leads section
From your wall dashboard, go to Content → Leads in the left-hand menu.
2. Set up what to collect
Customize what information users need to submit:
Collect name: Choose Single field (name), Separate fields (First & Last Name) or Off
Collect email address: Set as Optional, Off, Required, or Verified (we'll send a confirmation link)
Enable location input: Let users optionally submit a free-text location. Set as Optional, Off, or Required
Remember user info: Turn this on to store data locally in the user’s browser
3. Add Custom Terms of Service (optional)
Require users to accept your own terms of service? Toggle Enable additional terms of service and paste your T&C URL.
4. View incoming leads
All collected submissions will appear in a list, showing:
Name and email
Whether the email is verified
Location (if enabled)
Submission timestamp
5. Export your data
Scroll to the bottom to download your leads:
Microsoft Excel (.xlsx)
CSV File
These files are ready to import into your favorite CRM or email tool.
If you have further questions, don't hesitate to contact the support team via chat or support@walls.io!